Our Approach

A small agency with big ideas; maybe it is a cliche, but Impress do provide a level of strategic thinking that elevates ourselves beyond the traditional confines of a boutique design house. Ultimately, our instinct is to provide visionary ideas that distinguish our clients from their competitors via imaginative marketing implementation - frankly, we can't help it.

Inspired by the global super-brands that dominate our consumer-driven lives, Impress endeavours to give our clients the knowledge, understanding and vision that electrifies a Prada, an IBM or a BMW. If it is good enough for them, well....

The SME sector is often less than convinced and branding is regarded as a luxury, expensive window dressing that may or may not generate a return. We see the fear in entrepreneur's eyes when confronted with a long-term strategy devised to electrify their companies; every day we realise more and more than professional and enlightened marketing terrifies most businesses.

To overcome this cynicism and psychological barrier, Impress adopts a 'hand-holding' approach with many of our clients; step-by-step, we build confidence, demonstrate return-on-investment and develop a brand mentality. We all hate change (allegedly) and Impress respect the onslaught of the digital age has left many business owners thoroughly bemused by the wealth of information and possibilities...

However, there has never been a better moment to genuinely embrace contemporary marketing; the web gives us all huge audiences, the costs are comparatively cheap and we have crystal-clear transparency.

If you like the sound of our approach, then please get in touch.