Despite the continued onslaught of the digital revolution, many of our clients still actively use printed collateral within their marketing plans.

The work illustrated below demonstrates our ability to design and print high quality work at great speed. Quite apart from the actual design element, Impress also produces the actual copy, source the  appropriate images and manages the reprographic/ proofing process.

RACS Group – Agency Take On Brochure

Audience Systems – Services and Spares Brochure

Active Trowbridge -Active Fun Days leaflet

Active Trowbridge – Sports Roadshow 2012 leaflet

Active Trowbridge – Trowbridge Extreme Sports Club leaflet

Active Trowbridge  – Sportivate poster

A beautiful 4 page direct mail piece was inserted into 18, 000 copies of the November issue which were then mailed to Elle’s subscribers.

Elle Dec is an inspirational publication for anyone who appreciates cool interiors and designer furniture so perfect for Sphere’s target audience.

Impress managed every element of the campaign and is thrilled with the resulting spike in web traffic, brand awareness and sign-ups to www.spherelivingdesign.com

We’ve just created some new animated GIF banners as part of a wider AWR advertising campaign for RACS Group.

Reflecting the advert recently published in Recruitment Consultant magazine, these banners aim to promote the RACS Group Agency Workers Regulations guide to agency workers nationwide.

To view the GIF banners in your brower, please click the links below:

http://www.impress.co/RACSsky/160×600-v1.gif

http://www.impress.co/RACSsky/​468×60-slides-v3.gif

To coincide with the sale, Impress were instructed to create print advertisements for Bath Life and West Wilts magazines, eNewsletters and leaflets to promote the event.

“Thank you to Impress Media and Sphere Living Design for the stylish and beautiful advert featured in the inside cover of the Summer Issue of ART Magazine. A unique and exciting opportunity for us to feature an advert showcasing iconic designs, set against the beautiful backdrop of the RWA galleries. Stunning furniture, stunning photographs and stunning location!”

- Royal West of England Academy

On behalf of Impress and Sphere Living Design, thank you to The RWA for your kind words, a fantastic photo-shoot that incorporates the beauty of both the furniture and the galley. We look forward to working with you again in the future.

Photographs courtesy of Nick Smith Photography

www.spherelivingdesign.com
www.rwa.org.uk
©nicksmithphotography.com

Getting on the front cover has given the brand excellent publicity and it’s great to see PR really delivering for our client.

To view a PDF version of the ‘On The Up: Bristol’s New Businesses’ article, please click here

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The following adverts and articles were published in the regional media throughout May & June. The adverts have all been designed by Impress Media. Click the links below to view PDF’s of the designs.

To view a PDF version of specially commissioned advert for the Summer issue of the RWA magazine, please click here

To view a PDF version of The Bristol Magazine PR feature ‘From Sphere to Modernity’, please click here

To view a PDF version of the Eames Lounge Chair advert appearing in various magazines, please click here

To view a PDF version of the Summer Offers advert appearing in various magazines, please click here

To view a PDF version of the Clifton Times and The Bristol Man PR feature, please click here

To view a PDF version of the Free Foot Stool with Egg Chair advert appearing in various magazines, please click here

www.racsgroup.com

www.awrsolution.com

www.britishmedicaljobs.com

The site formed an integral part of a comprehensive re-brand project which included corporate identity, advertising strategy, PR and a eNewsletter system. The site rapidly achieved high Google positions on numerous keywords and the sales have continued rolling in ever since.

The site features a Content Management System which enables the client to add products at will, plus a variety of consumer-friendly tools ensuring that the site is easy to use.  All these factors have contributed to the site’s success which highlights the importance of both excellent design and high-level coding as prerequisites to any site.

We love building e-commerce websites, so please get in touch if you are looking to trade online.

www.closa.co.uk

The Sphere Living Design concept offers discerning customers a range of stunning furniture both in their new Clifton-based store and online. The shop also stocks desirable accessories and unique art pieces from established brands such as Iittala and Muuto as well as local artists.

Preparing the brand for launch was an exciting project which encompassed a full portfolio of design work including direct mail posters, point of sale materials, advertising and PR strategy, website build and digital marketing activity.

Our work is now focused on maintaining the advertising and PR strategies to ensure the store is heavily featured in the regional ‘lifestyle’ magazine press. We are also constantly working on the website and digital PR campaigns to increase both brand awareness and sales.

If you are operating in the retail sector and need help with your brand or marketing, please contact Impress as we love consumer-facing projects, particularly when they can be as successful as Sphere Living Design.

According to Mad Men’s Don Draper, “The most important word in advertising is New”

Indeed, the two concepts have gone together like a hand in glove ever since brands began promoting themselves in the media.

Advertising took a massive hit over the last few years as the credit crunch took hold and companies fought hard to survive and then reinvent themselves. Thankfully, those days seem to have come to an end with WPP reporting a global upturn in revenues as the corporate begin strengthening their ever more dominant market positions.

With budgets to burn and the media desperate to regenerate ad revenues, bigger brands are in the perfect position to capitalise.

Globalisation continues apace and even Bath High Street is changing as a consequence; Banana Republic, Radley and Hush Puppies have opened new stores in the past few weeks, whilst many independents have gone to the wall.

The parallels between have the money to advertise and prosper as a result are obvious and send a stark message to the business community as a whole.

To get noticed or to generate leads, we have to work harder than ever and advertising is the perfect platform by which to promote ourselves. This trend has been reflected within Impress this year as many of our clients have embarked on both digital and ‘on-the-page’ advertising campaigns despite the perceived exorbitant costs.

Business can no longer rely on customer loyalty or a cosy referral network. Trading conditions remain tough and he who shouts loudest will reap the rewards. Sad perhaps, but this is the reality of the consumer revolution which is truly unstoppable now.